Logo Dante

Project context

For my own year club Dante, named after Dante Alighieri, I designed a series of logos to be used on our club merchandise. The goal was to create a strong and recognizable identity that reflected the club’s name and background.

Approach

Using the IPO design process, I explored visual references connected to Dante Alighieri and translated them into modern, club-ready logo concepts. Working in Adobe software, I created several variations, experimenting with typography, symbolism, and layout. The designs were iterated based on feedback from fellow members until we had a set of logos that everyone identified with.

Tools & Techniques

• IPO design process

• Adobe Illustrator & Photoshop

• Typography and symbolic design

• Iterative design with group feedback

Outcome

Reflection

The project resulted in multiple logo designs that captured the identity of year club Dante. These logos were used across merchandise such as clothing and accessories, giving the club a unified and professional look.

This project strengthened my skills in branding and working with group input. It also gave me the opportunity to balance personal creativity with collective preferences, resulting in designs that were both meaningful and versatile.